Learn about Japan’s Six Megatrends

Renowned Japan correspondent Richard Katz discusses in his podcast the most important megatrends facing Japan and why they matter. Here’s a preview of that podcast.

How Israel’s innovations are helping in 2021

When Israel was established in 1948 there were barely any resources, money or services. In 73 years the population has grown from 900,000 to 9.3 million. Today, Israeli ideas contribute to many leading business sectors.

Your first business trip to Israel

You’ll spend about a week on your first first business trip to Israel. Will it be just a general introduction – or could it include meetings with relevant potential business partners?

Explaining Japanese quality

You want your overseas consumer to understand about your product quality. This is why care is needed when transferring your messages from Japanese into English.

Catching attention in English

An interview with senior English copywriter Mike Druttman explains why a writer’s skills and experience are more important than his or her physical location.